NB.

Hi, I'm Nicole.

I grow businesses in digital media and AdTech: 16+ years in leadership, from start-up to multinational group, across Europe, North America and Australia.

16+ yrs experience in marketing, ad tech and leadership

Senior lead & C-level leadership experience as CMO & CGO in the broader management circle

Global teams Managed various teams across Europe, North America and Australia

0 → 1 &
Scale‑up Launched and scaled new products & revenue streams

EXPERTISE

Partnerships & growth External partner acquisition & development & new business

Retail media & AdTech Ad products, platforms and the ad-tech decisions behind them.

Product management Roadmaps and products from 0 to 1, and from 1 to scale.

Performance marketing Channel mix strategy, Attribution and Optimisation (CPM, CPC, CPI to CPA)

B2B marketing & PR Positioning, branding, graphic design, events and press

Transformation Post-merger organizations, change management, OKRs and change that sticks.

Let's talk. Based in Dresden. Working in German and English.

hi@nicole-bucher.com LinkedIn